THE SCIENCE OF BEAUTY TO HOST NATIONAL STEM DAY AT SPELMAN COLLEGE

ATLANTA, GA NOVEMBER 2025–  The Science of Beauty will host its second annual National STEM Day celebration, Rooted in STEM: The Power of Hair, Health, and Healing, on Saturday, November 8, 2025, at Spelman College. 

This half-day symposium brings together students, educators, innovators, and cultural leaders to explore the intersections of science, beauty, and wellness. Through panels, demonstrations, and keynote conversations, the event emphasizes how haircare, health, and healing connect to STEM pathways. Highlights include interactive discussions with leading scientists, healthcare professionals, and beauty innovators, alongside hands-on demonstrations that reveal the chemistry of beauty products, the science of hair, and innovations shaping the future of care.

“Rooted in STEM explores the power of hair, health, and healing, thereby showing students that scientific discovery can honor both culture and innovation,” said Dr. Letye Winfield, the Director of the Cosmetic Chemistry program at Spelman College.

Founded by visionary Sakeya Donaldson, The Science of Beauty inspires the next generation of leaders by reframing STEM as deeply connected to culture and daily life. This year’s event amplifies critical conversations around alopecia awareness, cultural hair practices, Black women in clinical trials, and wellness futures for women and girls—both as consumers and professionals.

“National STEM Day is more than a celebration—it’s an invitation,” said Donaldson. “We want young women to see themselves in STEM fields. Science can be a creative pathway that connects heritage to future careers, because it powers the beauty industry.”

Program Highlights

• Panel 1: Breaking the Silence on Autoimmune Health and Alopecia

  • Leah Morris, Atlanta Biomedical Clinical Research

  • Monee Sanders, Alopecian Beauty Co.

• Panel 2: Toxicity in Haircare: Redefining Hair Styling

  • Indyana Davis, Indo Nation

  • Inga Willis, Georgia State Representative

• Panel 3: The CROWN Act: Healing Our Self-Image Around Haircare

  • Marcellique Harden, Pinnacle Point Wellness

  • Shaina Rainford, Bask & Lather Co.

Between panels, interactive demonstrations from MyAvana, Bask & Lather Co., Spelman College, and other partners will give students hands-on experiences in product chemistry, hair science, and care innovations.

“This year's National STEM Day program is a catalyst for creativity and innovation. At STEM Atlanta, we’re equipping the next generation to lead in the world’s most transformative fields – from artificial Intelligence, data science, and machine learning to quantum computing, cybersecurity, drone technology, and sustainable design,” said Dr. Maxine Cain, Founder & President of STEM Atlanta. “Through our Futurist 2030 Initiative, we’re not just preparing students for the future of work — we’re empowering them to create it. Together, we’re igniting every mind and transforming the future of STEM.”

Alongside our partners, we’re building a movement that celebrates science not only as a discipline, but as a form of self-discovery, empowerment, and a critical tool in preserving cultural legacy. 

Tickets are $15 for students with ID and $30 for general admission. The event is presented in partnership with Spelman College Cosmetic Science Program, STEM Atlanta Women, Fly Girl Approved Hair Perfume, and Bask & Lather Co., alongside a coalition of educators, sponsors, and community organizations.

For details and tickets, visit www.thescienceofbeauty.net/event-details/rooted-in-stem-2025. 

About The Science of Beauty

The Science of Beauty is a STEM-fueled initiative that introduces young women and girls ages 10-17 to the array of STEM opportunities in the beauty industry. They believe that sparking curiosity, creativity, and career exploration intersects at the crossroads of science and beauty, which has the power to create accessible pathways for the next generation of innovators. Envisioning a future that bridges gaps between representation and accessibility, The Science of Beauty aims to create year-round strategic programming and product offerings that scientific discovery beyond the classroom laboratory – showing young people that science looks like them. 

You can learn more about The Science of Beauty on our website and find program announcements on social media @thescienceofbeauty.hq. Registration for National STEM Day opened September 16th and will be ongoing leading up to the half-day symposium.